Smile.io vs Yotpo for Shopify
Smile.io focuses on loyalty points, VIP tiers and referrals from $15/mo. Yotpo is a broader reviews, loyalty and referrals suite for mid-size and large brands.
| Smile.io | Yotpo | |
|---|---|---|
| What it is | Loyalty points, VIP tiers and referral programs. | Reviews, loyalty and referrals suite used by mid-size and large brands. |
| Pricing | Paid plans: $15, $79, $199/mo; Plus $999/mo (annual) (checked Oct 2026) | Reviews: limited free plan (up to 50 orders/mo), paid from $15/mo; bundles from $89/mo (checked Oct 2026) |
| Best for | New store | Scaling ($100k+/mo) |
| Website | https://smile.io/ | https://www.yotpo.com/ |
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